Internet Plus Agriculture by Asian Development Bank;

Author:Asian Development Bank;
Language: eng
Format: epub
Publisher: Asian Development Bank Institute
Published: 2018-08-15T00:00:00+00:00

4.1.2 Transforming Local Agriculture Resources and Products of Comparative Advantage into Economic Opportunities

The five provinces visited during the field research—i.e., Gansu, Hubei, Shandong, Yunnan, and Zhejiang—all have their distinct, high-quality agriculture resources and products. Some of these local specialty products are cultivated in small farms and, thus, have lower yields as mass scale production and economies of scale cannot be applied. With the entry of the internet, small producers can be pooled online so they can command better prices for their goods. Logistics hurdles, such as storage and shipment, are also addressed through the e-commerce platform thereby reaching more customers and improving sales and income of farmers. E-commerce, therefore, facilitates trade of agriculture products and transforms the comparative advantages of these local resources into economic opportunities.

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