Mauve by Simon Garfield

Author:Simon Garfield [Simon Garfield]
Language: eng
Format: epub, azw3
ISBN: 9780571265466
Publisher: Faber & Faber
Published: 2013-11-08T05:00:00+00:00

Part Two

EXPLOITATION

10

RED LETTER DAYS

The tyranny of mauve is over! That’s the word from Vivian Kistler, a member of the Color Marketing Group, an organization that helps decide which colors we wear and decorate our homes in. There’s no doubt that mauve is now dead as a fashion color, Kistler said. Even firms that manufacture rubber and plastic kitchen products such as dish drainers are phasing out their mauve lines. ‘In the last six or seven years we have been mauved to death,’ Kistler said, laughing.

The St Louis Post-Dispatch at the 12th annual New York ArtExpo

art dealers’ trade show, 1990

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