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John Clare's Guide to Media Handling by John Clare

Author:John Clare [Clare, John] , Date: April 7, 2023 ,Views: 65

John Clare's Guide to Media Handling by John Clare

Author:John Clare [Clare, John]
Language: eng
Format: epub
Tags: Social Science, General, Sociology
ISBN: 9781351752541
Google: rPhKDwAAQBAJ
Publisher: Routledge
Published: 2018-02-06T04:41:26+00:00


Business

Not to be confused with the highbrow business sections of the broadsheets or the Financial Times, which I assume are already occupying the time of your investor relations and corporate communications people, the business sections of the mid-markets and 'red-top' tabloids generally look at small and medium-sized businesses. They like personality-based stories, or features where the success of a business is based on a clever or original idea. They also like stories about growing businesses reaching milestones, which may mean in terms of turnover, or coming to the unlisted markets.



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