Successful Project Sponsorship by Michiel van der Molen

Author:Michiel van der Molen
Language: eng
Format: epub
Publisher: Kogan Page Limited
Published: 2015-08-24T11:08:00+00:00

The advantages of benefit management

Well-applied benefit management offers the following advantages:

better underpinned and supported decisions about investments;

a better return (financial and/or non-financial) on investments;

a basis for empowerment, because benefit ownership combines a clear focus on outcome (effects to be reached) with agility regarding the means and the realization;

an aid to motivate a team intrinsically by linking the individual achievements with their contribution to the shared goal;

an aid to support business management to accept responsibility for the success of projects, which reduces the dependence on change professionals and communication specialists;

an aid for joint learning about the value creation process;

more sustainable success of projects by preventing resistance in the implementation phase;

it helps people to feel part of a team, to make a joint effort and to count.

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