Globalization, Gender Politics, and the Media by Matos Carolina;

Author:Matos, Carolina;
Language: eng
Format: epub
Tags: undefined
Publisher: Lexington Books/Fortress Academic
Published: 2012-08-15T00:00:00+00:00

15. See Djamila Ribeiro’s article “O corpo da mulher negra como pedaco de carne barata” (The Body of Naked Black Women as Cheap Meat) in Blog do Sakamoto, November 4, 2015.

16. See the image in the story “Devassa pode ser multada em 6 milhoes por propaganda abusiva” (Devassa Can Be Fined 6 Million for Offensive Propaganda) in Revista Exame (October 4, 2013). In October 2013, the Ministry of Justice said it was going to start a lawsuit against the beer brand Devassa. The complaint against Devassa was done by the consumer complaints service from the state of Espirito Santo to the Department of Protection and Defense of the Consumer. The Conselho Nacional de Autorregulamentacao Publicitaria (Conar) (National Council for Advertising Self-Regulation) never suspended the ad, although it did recommend changes. However, in November 2013, a judge from Espirito Santo argued that there was no racist message, having ruled that the beer brand Devassa should not accept the complaint made by three women who had filed a petition against the brand.

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