Flowing Stream Strategy by Sushil

Author:Sushil
Language: eng
Format: epub
Publisher: Springer India, New Delhi

9.3 Partition Strategies

Partition strategies balance both continuity and change but follow these forces at different planes. For example, in product–market matrix, an organization may have continuity in products (existing) but may change in terms of market (new), or it may have continuity on market front (existing) and change on product front (new). The new generation versions of the same, as discussed in Chap.​ 6, may signal to many more such partition strategies. Some prominent strategies that have been practiced by leading corporations that may be treated as partition strategies could be restructuring as a bimodal organization, instigate discontinuities and chaos, and enter new market segments while strengthening existing ones. Some more partition strategies are charted in Chap.​ 14.

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