Truth in Marketing by Anker Thomas Boysen;

Author:Anker, Thomas Boysen;
Language: eng
Format: epub
Publisher: Routledge
Published: 2016-02-26T16:00:00+00:00

9 The relationship between truth and supervenience has attracted some attention in relation to truth-maker theory (Armstrong 2004; Dodd 2002). Bigelow (1988), for instance, argues that truth supervenes on being. However, our interest in supervenience is different. The extant philosophical discussion centres on the question of whether truth as such is a supervenient phenomenon. By contrast, here is the focus on the truth of claims about supervenient properties.

10 The exposition of truth as a middle position between realism and anti-realism, subjectivism and objectivism, resonates with constructive realism in the social (Cupchik 2001) and political (Lebow 2004) sciences, but is substantially different from constructive realism/empiricism in the philosophy of science (Giere 1985; van Fraassen 1980).

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