The Easy Step By Step Guide To Succeed In LIFE by O'Brien Mel

Author:O'Brien, Mel [O'Brien, Mel]
Language: eng
Format: epub
Published: 2019-08-26T16:00:00+00:00

Collaborate – When creating a clear product vision, you should collaborate with others who shares your vision. Voicing what your product is all about to stakeholders and investors are perfect. Consider other’s input and create a clear product vision based from that.

Keep It Short and Clear – When you must explain your product in a few words, you should be able to. Having lengthy descriptions of what it is you’re selling is confusing. Keep your product vision clear and to the point.

Write your product vision in the following format.

The (product name) is a (product type) that has the purpose of (main function) . The product appeals to (target audience) _______ and unlike (main competitor/market front runner) the product (state why it’s different).

An example of a product description might be as follows:

The Beatz Buddies is a headphone set that has the purpose of listening to music via Bluetooth . The product appeals to teens and unlike Rhythm Blues the product can store tunes in a library and connect to a Bluetooth device as far as 10 meters .

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