The Customer Experience Model by Adyl Aliekperov;
Author:Adyl Aliekperov;
Language: eng
Format: epub
Publisher: Taylor & Francis (Unlimited)
Published: 2020-02-15T00:00:00+00:00
Relationship marketing
Existing effective bonds with clients and key stakeholders
Creation of the company marketing network, consisting of its customers and stakeholders.
Formation of effective bilateral communications âcustomer companyâ, facilitating both customer retention and customer acquisition.
Provision of continuous employee engagement development as to CX creation and realization.
Performance marketing
CX planning, CX execution and monitoring, CX assessment
CX continuous development and upgrading.
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