Do It, Mean It, Be It by Corrie Shanahan

Author:Corrie Shanahan
Language: eng
Format: epub
Publisher: Career Press
Published: 2017-03-19T16:00:00+00:00

Her brand is also elegance. She dresses well, conservatively but very elegant. She is a minimalist, carrying at most a well-made handbag. No piles of papers or large tote. She is often the only woman in a sea of suited men. The annual photograph of her with the board members of IMF is comical for its gender imbalance. Yet she looks comfortable as if with a group of classmates at a college reunion. This is all part of her brand.

What’s your brand? How would people describe you? We are talking about the attributes people ascribe to you, not just your appearance. How do people experience you?

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