Advances in Digital Marketing and eCommerce by Unknown

Advances in Digital Marketing and eCommerce by Unknown

Author:Unknown
Language: eng
Format: epub
ISBN: 9783030475956
Publisher: Springer International Publishing


Ray, A., Dhir, A., Bala, P.K., Kaur, P.: Why do people use food delivery apps (FDA)? A uses and gratification theory perspective. J. Retail. Consum. Serv. 51, 221–230 (2019)Crossref

Roh, M., Park, K.: Adoption of O2O food delivery services in South Korea: the moderating role of moral obligation in meal preparation. Int. J. Inf. Manag. 47, 262–273 (2019)Crossref

Steptoe, A., Pollard, T.M., Wardle, J.: Development of a measure of the motives underlying the selection of food: the food choice questionnaire. Appetite 25(3), 267–284 (1995)Crossref



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