Seed Libraries by Cindy Conner

Author:Cindy Conner [Conner, Cindy]
Language: eng
Format: epub
ISBN: 9781550925753
Publisher: New Society Publishers

Graphics

A logo gives your project a recognizable identity. This is where the artists in your group will come in handy. You can use the logo when establishing your Internet presence and for brochures and signs. Take your time in starting your seed library, encouraging people to begin saving seeds of the open pollinated crops they are already growing, if the season permits. During that time of planning and deciding how best to proceed, the logo can be used on any notices or correspondence so it will be familiar when your seed library is ready to open.

The logo used by the Washington County Seed Savers Library is a colorful one — a basket tipping over with colorful vegetables spilling out — but it looks good in black and white, also. It is used on their brochure, signs, and website. The website was designed by the marketing and development officer for the library. The graphic work for posters and brochures was paid for by the Raymon Grace Foundation. Not every seed library has a marketing and development officer at their disposal, but artistic people are everywhere. Sometimes they just need some encouragement to show their talents. You could sponsor a contest to find an appropriate logo. This would be a good thing to do to help spread the word while you are still in the planning stages.

The artists you gather to design your logo will likely have ideas about other uses for their talents. A brochure printed on regular copier paper and folded in thirds is easier to take away than a full size sheet of paper. It should contain the information you most want your patrons to know. Identify your volunteers who have graphic design experience and ask them to help with this. If you don’t have anyone with graphic design talents, put the word out to recruit someone. Some brochures include seed saving directions, such as the brochure for the Seed Library of the Pima County Public Library2 in Tucson, Arizona.

Any graphics that are developed will be useful on your signs. You will need a sign to show patrons where the seeds are stored. It could be located on the seed cabinet or shelf, but a sign overhead can be seen from a distance to draw patrons to the location. You will also need notices to advertise the speakers and other events that will be involved with the seed library.

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