North Carolina Craft Beer and Breweries by Erik Lars Myers
Author:Erik Lars Myers
Language: eng
Format: epub
ISBN: 9780895875723
Publisher: John F. Blair, Publisher
Published: 2012-03-14T16:00:00+00:00
Sexual Chocolate, one of the most popular beers at Foothills
Enter Foothills Brewing. Jamie simply wanted to buy the old brew-house and fermenters that Carolina Beer & Beverage had sitting around its warehouse. But Carolina Beer had a different idea. “We’ll sell you the equipment,” they said, “but you have to buy the brands, too.”
Now, Jamie’s wish for brand growth has met its challenge. At the end of 2011, Foothills completed construction on its new brewing facility. Along with all the Foothills brands he has been growing, Jamie is also now brewing Carolina Blonde, Carolina Strawberry Blonde, and Cottonwood’s Endo IPA. The pub, he says, will focus more on special brews, seasonals for the brewpub, and, of course, the popular, award-winning Sexual Chocolate Imperial Stout and the annual collaboration on Olde Rabbit’s Foot.
High-value, small-release beers like Sexual Chocolate and Olde Rabbit’s Foot are some of the best reasons to visit Foothills Brewing. On the date of their annual releases, beer aficionados from around the United States descend on Winston-Salem, attend the prerelease party at the brewpub to get a sample of the coveted brews, and often spend the night outside just to be the first in line to buy a bottle of the beer the next day.
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