Mapping a Winning Strategy by Marc Baaij

Mapping a Winning Strategy by Marc Baaij

Author:Marc Baaij
Language: eng
Format: epub
ISBN: 9781787561311
Publisher: Emerald Publishing Limited
Published: 2018-07-30T16:00:00+00:00

How to Deal with Parallel Strategy Processes of Competitors and Other Stakeholders

You should consider what stakeholders may be planning or contemplating at this very moment. You should not assume that, for example, competitors and providers of substitute products or services are waiting for you to make your next move. Strategy is not a game of chess. While you are developing your new strategy, your competitors may be doing the same thing. Business intelligence may help you to find out what moves competitors and other stakeholders are contemplating. Of course, we are not suggesting any unethical intelligence practices to collect information about such stakeholders. But you should take into account potential new strategies of competitors and other stakeholders in your strategic options. Business war games and other simulations may help you here to imagine what competitors and other stakeholders might be up to.


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