MTV Ruled the World: The Early Years of Music Video by Prato Greg

Author:Prato, Greg [Prato, Greg]
Language: eng
Format: mobi
Published: 2011-03-21T16:00:00+00:00

ALAN HUNTER: When U2 first came along, I was watching a video, as we often were watching a new video in the green room down in the studio. I think it was Mark and I sitting around, watching "I Will Follow." I think it was kind of a live concert clip — Bono in his loose-sleeved, sort of French-cut shirt, looking very styled. But very passionate. I thought it was kind of lightweight. Mark thought it was fabulous. He said, "This is going to be huge." I was like, "Really? You think this guy is going to be huge?" I was not a hit-maker. I had no real feel for it. I thought Madonna and her "Borderline" song was lightweight. I didn't understand what was coming, to be honest. Mark was in the music business longer than I was, for sure. So he kind of understood the ebb and flow. But I got to interview Bono and the Edge first. Again, when new bands like that came along, and the interviews got divvied up, I used to get the new guys, and Mark and JJ got the Paul McCartneys and Rod Stewarts and Robert Plants of the world. I liked the new wave, from Depeche Mode to Ultravox to the bands from the U.K. Anyway, Bono and the Edge came on, and I introduced them. As the cameras rolled, "Today with us in the studio, from U2, it's the Edge and Bow-No." The producer stopped and said, "It's Bono."

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