Webinar Authority by David Brock

Author:David Brock
Language: eng
Format: epub
Tags: webinar, authority website, webinar marketing, webinars authority online business, webinar authority learning books, webinar business plan, webinar authority learnning book on amazon
Publisher: Scribl
Published: 2019-02-18T16:00:00+00:00

Chapter 6: How to be the Best Presenter Possible

Earlier, we mentioned that the chapter on preparation wasn’t anything to do with improving your skills as a presenter. The reason for that is that this chapter is specifically devoted to making you the best presenter possible, someone that can engage the audience and get them to want to come back for future seminars.

If you are planning to do all of your webinars with screen share and have no intention of getting on camera, then you probably won’t need the tips featured throughout this chapter. If that’s the case, then you only have to worry about your audio. However, bear in mind that you will not be very engaging unless you switch to video once in a while. People are going to get bored staring at

your screen, particularly when you are explaining a long concept and there is nothing going on.

We will identify the important parts of your presentation and what you need to do to make the best impression possible. You want to come across as a professional expert in your niche and this guide will help you get there.

Confidence

A lot of how engaging you will be with your audience depends upon how confident you are in yourself and in the material that you are presenting. Have you heard the “Five P’s” adage Proper Preparation Prevents Poor Performance? That is very true when it comes to presenting your webinar. If you know your material, and have practiced it relentlessly as suggested in this book, then you will have the confidence you need in your presentation. You also need to have confidence in yourself as a presenter, and this will usually come with time.

Dress

If you are going on camera, then how you dress is going to be very important. You want to reek of success and that means it should be reflected in your speech, your body language, the equipment that you are using, the presentation that you are making and, you guessed it, the clothes that you are wearing.

Wear professional clothing. Wear whatever you would normally wear if you went on a job interview with a big name company. If you don’t normally dress up for work, you may want to get an outfit to wear on your webinars.

Lighting & Backdrop

Again, this will depend whether or not you are planning to go on camera. If so, then you might want to take a look at your lighting set up and how your backdrop appears on camera. You want a nice, neutral background for webinars, some kind of professional setting or simply a blank wall. Many people actual build small sets in a corner of their home office specifically for webinars or making YouTube videos, with backdrops that work well on camera and lighting that is positioned properly to put you in the best light possible in this case, literally.

Facial Expressions

Your facial expressions are important facets of your presentation as well. Verbal communication is only one of the ways that we communicate.

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