Tough Things First by Ray Zinn
Author:Ray Zinn
Language: eng
Format: epub
Publisher: McGraw-Hill Education
Published: 2016-01-16T23:00:00+00:00
LESSONS
No company with a weak or ill-defined culture will last. Corporate anarchy isn’t profitable.
A strong culture inspires organizational confidence and competence.
Corporate culture is composed of the principles by which a company is going to guide itself.
All-encompassing culture documents that attempt to please everybody are failed projects.
Integrity is the cornerstone of an entrepreneur’s cultural discipline. Develop transparency and allow the employees to believe the rules.
Honesty comes from the mind. Integrity comes from the heart. This is doing what’s right when nobody is watching.
Communicating culture is a challenge. Written words are rarely sufficient.
Changing a culture requires small steps, not giant leaps.
Managing change involves managing culture, which in turn involves constant communications.
A cultural foundation designed to accomplish what is best for the company will prevent the chaotic consequences of change.
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