Think Like an Entrepreneur, Act Like a CEO by Beverly E. Jones

Author:Beverly E. Jones
Language: eng
Format: mobi, pdf
Publisher: Career Press
Published: 2015-12-20T14:00:00+00:00

Don’t say “sorry” when there’s nothing to apologize for. Some people repeatedly say “sorry” as a conscious way to express deference or humility. For others, the pattern may be an unconscious expression of uncertainty. Either way, constant apologies can make you look frightened or powerless. My competent and generally confident client Tina* developed the verbal tic of saying “I’m sorry” every time she was about to ask a question or make a suggestion. Her use of the phrase became so engrained she didn’t know she was saying it. As soon as this habit was brought to her attention, Tina realized it made her sound like she was experiencing a crisis of confidence. Her closest colleagues admitted they found it annoying and, with her permission, they helped Tina break the habit by reminding her when there was no need to apologize.

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