THE TRUSTED ADVISOR by Maister David H. & Green Charles H. & Robert M. Galford

Author:Maister, David H. & Green, Charles H. & Robert M. Galford [Green, Charles H.]
Language: eng
Format: epub
Tags: Professional Ethics
Publisher: Free Press
Published: 2001-09-24T14:00:00+00:00

Naming and Claiming

A useful technique for emotional framing is a technique that we call naming and claiming. This phrase refers to the breakthrough that can come from speaking what hitherto may have been “unsayable,” articulating something that was previously too uncomfortable to be stated.

Naming and claiming is characterized by three factors:

1. An acknowledgment of the difficulty of raising the issue

2. An acceptance of the responsibility for raising it

3. A direct statement of the issue itself

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