The Profitable Consultant: Starting, Growing, and Selling Your Expertise by Jay Niblick
Author:Jay Niblick [Niblick, Jay]
Language: eng
Format: mobi
Publisher: Wiley
Published: 2013-03-14T14:00:00+00:00
How to Grow Your Blog Tribe
Here are the top 10 tips to build a large and loyal following of blog readers. They are listed in the order in which you should complete them:
1. Write your first five lead articles: Get these written and posted within the first week or two of opening your blog.
2. Be prolific: Write a follow-on post at least once a week, preferably more. These are 250 words long and simple to write when you are feeding off the lead post you started with. As your tribe grows you won't have to be as prolific, and you will spend more time in discussions with readers on existing posts.
3. Spread the wealth: Don't hoard your expertise on your blog. Comment on other people's relevant blogs, but do so in an education-based mind-set, not a marketing one. Never hijack someone else's blog.
4. Scratch backs: Be sure to reference other posts you've read that are relevant and provide links to that blog (make sure to also give credit attribution). Don't approach this with a scarcity mind-set and worry about sending prospects to the competition. Share links to other blogs that aren't direct competition, but more importantly to content that would be interesting and helpful to your readers.
5. Repeat: Go back and write more lead articles, more follow-on posts, and keep attracting comments. By repeating this process, and monitoring old posts, you will soon build your own tribe of followers, wherein you will find prospective clients who already see you as an authority even before you speak with them.
6. Submit your blog: There are numerous blog submission sites where you can submit (i.e., register) your blog and the site will list it for all of their viewers to find. These sites draw a lot of viewers. You only submit your actual blog site once and you're done. I'm telling you to register them now instead of when you first set your blog up because you should have some posts on your site when you submit it. Here's all that I would consider registering with. The more the merrier:
Best of the Web Blog Search Spillbean
Bloggeries Blogging Fusion
EatonWeb Blog Directory Blogflux
OnToplist.com Bloglisting
Blogged.com Blogio
Blog Search Engine Blog Digger
Blog Catalog Blog Pulse
Globe of Blogs Technorati's Blog Directory
Blog Universe Blogarama
Bigger Blogs Blog Hints
Bloggernity Blogtopsites
Bloggapedia
Force Multiplier alert: When you post any blog articles, share a link to it on all of your other social media outlets.
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