The Entrepreneurial Mindset: Strategies for Continuously Creating Opportunity in an Age of Uncertainty by McGrath Rita Gunther & MacMillan Ian

Author:McGrath, Rita Gunther & MacMillan, Ian [McGrath, Rita Gunther]
Language: eng
Format: mobi
Publisher: Harvard Business Press
Published: 2000-10-10T16:00:00+00:00

FIGURE 8-5

MANAGING SCOUTING OPTIONS

___ Are you being parsimonious enough with your expenditures on scouts? Or have you fallen victim to the notion that you have to develop the whole business to determine whether there is market demand and to decide what the business model is?

___ Have your assumptions about where you can add value been validated with good evidence? Are you prepared to be surprised?

___ Do you have a carefully developed set of assumptions that will allow you to learn, no matter what happens?

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