Secrets of Dynamic Communications by Ken Davis

Secrets of Dynamic Communications by Ken Davis

Author:Ken Davis
Language: eng
Format: epub
Tags: ebook
Publisher: Thomas Nelson
Published: 2013-07-01T00:00:00+00:00


Stories are the treasured currency of communication.

Train yourself to look for the telltale clues that indicate there might be an illustration hiding nearby. Discipline yourself to look for the signs. Don’t allow people and events around you to slip by unnoticed. Become an observer. Learn to watch people. You will find a rich source of illustrations that you once passed by without even a glance. If you are a public speaker or writer, your radar should be fine-tuned to use every source at your disposal, to keep your eyes open every minute of the day for those experiences and stories that will make your talks unforgettable.

Stories are the treasured currency of communication. Careful observation of human behavior will reveal more illustrations than you can possibly use.

During a trip to Disneyland, as we entered the park I watched a young mother dressed in a bright pink dress escorting her small boy into the park. “Today we are going to see a big duck and a big mouse and go on some fun rides,” she bubbled as they faded into the crowd. I spotted her pink dress again at the end of the day as we were leaving the park. It had been about ninety-five degrees all day, and the park was saturated with sweaty people. Some rides required more than an hour’s wait in line. After eight hours Pink Mommy had the same energetic little boy by the same arm. But this time she was jerking him along giving him gruff details about what his father was going to do to him when he got home. I’m sure this mother loved her little boy. But her attitude had been severely affected by the temperature, the crowds, and two very sore feet.

I have used this illustration on several occasions to show how quickly we can allow circumstances to control our attitude rather than allowing our attitude to control how we face circumstances. We can’t choose circumstances, but we can choose our attitude. These stories are currency, like a penny on the ground. If you’re not looking for it, you’ll walk right past it. Learn to look for it.

What are the telltale signs to look for? Quite simply it boils down to this: anything that moves you emotionally has the potential to be a powerful illustration. If something catches your attention, if it makes you laugh or cry or want to scream, it has the potential to do the same for your listener. If an event in your everyday life has that effect on you, chances are it will have the same effect on an audience. Anything out of the ordinary should snap you to full attention. That rude driver who cut you off in traffic, the little boy who asks a bizarre question, the story in the newspaper of the cat who followed a family after they moved five hundred miles away, a powerful blog, a poignant line in a motion picture—all these can provide excellent possibilities for adding light and color to your talks.



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