Rocket Thinking: Create, Build and Sell Great Ideas. Now. by Andrew Woolnough

Author:Andrew Woolnough [Woolnough, Andrew]
Language: eng
Format: azw3
Publisher: Create Alchemy Ltd.
Published: 2020-05-17T16:00:00+00:00

•Multiply. One of a good idea is great. What happens if you had multiples of the same idea? One dot, one pixel on a TV screen emits a single beam of light, hundreds give you the opportunity to make images.

These actions and more can be overlaid again and again in unique combinations. Straightforward ideas, simply observed, innovatively morphed.

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In Brief

•All ideas are elemental. They can be broken into pieces, reconfigured and adapted into the new.

•Truly observe in detail. Check your senses, the big vistas and the smallest landscapes. Take what you see and adapt and transpose to a new scale or sense.

•Nature delivers amazing solutions that are applicable beyond the observed application.

•There are amazing techniques and processes in other industries. Could these be applied to your idea?

•Build idea banks ready to use in the future.

•Morphing tools are powerful. Twist, scale, multiple and apply to elements to generate new ideas.

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