The Routledge Companion to Air Transport Management by Nigel Halpern Anne Graham & Anne Graham

Author:Nigel Halpern,Anne Graham & Anne Graham
Language: eng
Format: epub
Publisher: Taylor & Francis (CAM)
Published: 2018-01-22T00:00:00+00:00

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Table 13.2 The five biggest spenders among the US airlines for sponsorships, 2015

Source: IEG (2016).

Note: Top sponsorship deals in 2015 for US airlines were:

United: Chicago Bears, PGA Tour, San Francisco 49ers, United Center – Chicago, US Olympic Committee.

Delta: Los Angeles Lakers, Madison Square Garden, New York Mets, New York Yankees.

American: AA Arena – Miami, AA Arena – Dallas, Dallas Cowboys, Los Angeles Clippers, Race for the Cure.

Southwest: Denver Nuggets, Phoenix Suns, Texas Rangers.

JetBlue: Boston Red Sox, Boston Bruins, New England Patriots, University of Southern California.

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