Smashing eBook #7: Professional Web Design Volume 2 by SMASHING MAGAZINE

Author:SMASHING MAGAZINE
Language: eng
Format: epub, mobi
Tags: Smashing eBooks
Published: 2011-02-21T16:00:00+00:00

In short:

•Potentially less disruptions of experience from one device to another

•An overall improved user experience

For Designers/Developers

We, the designers and developers of the Web, too have to make the same concession our clients do and surrender the effort to craft the same exact presentation and experience across the vast spectrum of platforms and devices. This is not an easy idea to give up for a lot of those playing in these fields, but as has been already mentioned, we are allowing so much potential to be wasted. We could be taking the Web to new heights, but we allow ourselves to get hung up on who gets left behind in the process — and as a result we all end up getting left behind. Rather than viewing them as separate audiences and approaching them individually, so to speak, we allow the limitations of one group to limit us all.

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