Scenario Thinking by George Cairns & George Wright

Scenario Thinking by George Cairns & George Wright

Author:George Cairns & George Wright
Language: eng
Format: epub
Publisher: Springer International Publishing, Cham


Why do we think about this question in the way we do?

What do the scenarios emphasize?

What do they minimize?

Do our competitors or our consumers think about these issues differently from the way we do?

As we argued in Chap. 3, another method to promote the critique of already-constructed scenarios is to have members of the scenario team role-play critics. Devil’s advocacy and dialectical inquiry methods promote the critical evaluation of already-developed scenarios. However, a structured approach to the development of a broadened and more extreme set of scenarios is also possible, and it is to an innovation in this process that we turn next.



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