Originate, Motivate, Innovate by Taylor Sonya Renee;Bell Shelly Omilade;

Author:Taylor, Sonya Renee;Bell, Shelly Omilade; [Bell, Shelly Omilade]
Language: eng
Format: epub
Publisher: John Wiley & Sons, Incorporated
Published: 2023-04-24T00:00:00+00:00

Perceived Opportunities

After talking about linkage, ability, and interest (what we will call L.I.A. from here on) at a recent speaking engagement a small business owner asked me, “Do you ever value a completely cold call to an investor in your space?” My response was that I've had people who I ended up working with through LinkedIn who certainly were unknown to me. They just kept reaching out until I said to myself, “Let me just talk to this person because they aren't giving up.” Investors do take note of that, and I would never tell you not to just shoot your shot. However, I believe in strategy and implementing strategy so that you can assess results and reach big goals on purpose. Make sure you are intentional and concise in whatever you do. If you engage in cold‐calling, make sure you have a system to activate that in a successful way on purpose. Regardless of the strategy you use, you need to show the person on the other end that there is value in your proposition for both parties—not just you. You must create interest for the other party.

Chris Gardner is an American entrepreneur and author. You may have never heard of him, but you probably know his story. He is best known for his book The Pursuit of Happyness, which was later adapted into the film starring Will Smith as referenced at the top of this chapter. Chris Gardner was born in 1949 in Louisiana. His father abandoned the family when he was just a child, and his mother died when he was 10 years old. Chris had to take care of himself and his younger brother from then on. He dropped out of school at the age of 15 to work full time as a janitor at the San Francisco airport, but he never gave up on his dream to become successful one day. Chris eventually became a stockbroker and made enough money to provide for himself and his son, Christopher Jr. However, not depicted in the film is that Chris went on to start his own firm and became a multimillionaire on Wall Street. Here's the amazing thing about Chris Gardner's real‐life story: after landing the job as a stockbroker at Bear Stearns, he decided to start his own firm. He wanted to work for himself. He had a vision and perceived an opportunity. Today as an international motivational speaker he tells a story about how Bear Stearns became a public company, and it was at that time he started to see some opportunities that no one else perceived. As a stockbroker Chris Gardner saw some assets that no one believed were profitable. Chris's boss and colleagues called him crazy to leave Bear Stearns to create his own firm when no Black guys were doing this on Wall Street. Bear Stearns later collapsed during the 2008 financial crisis. During this time Chris was CEO of Christopher Gardner International Holdings, a financial services and brokerage company with offices in New York, Chicago, and San Francisco.

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