Mrs. O by Mary Tomer

Author:Mary Tomer [Tomer, Mary]
Language: eng
Format: epub
Publisher: Center Street
Published: 2009-10-27T23:00:00+00:00

Designer Isabel Toledo sits for a portrait by her husband Ruben.

Q: What was your reaction when you learned the first lady had chosen your ensemble? What was the spirit around your atelier?

A: You can imagine, we were all in a supreme state of HAPPINESS! We all saw it for the first time on television along with the rest of the world. The impact of that moment was a universal HIGH. We were charmed by the vision of our new first lady looking so regal and radiant, and then it hit us that it was our “lemongrass” coat and dress she was wearing. After that we all cried, hugged, cheered, were glued to the television in Ruben’s painting studio until the moment Barack Obama with Michelle at his side was sworn in. Then it was a total New Year’s celebration not only in our studio but in the entire neighborhood. I have left in my heart a special place for my creative tantrum. I call it a job well done.

Q: What do you enjoy most about what you do?

A: The selfishness of creation, the satisfaction of problem solving, the joy of discovery.

Q: What are the advantages of running a smaller, independent atelier?

A: The advantages are that we have healthy limitations. Therefore, we employ “necessity,” the mother of invention. My small staff and I get to work on all the clothes we make. We get to invest time and energy on perfecting the craft we all love. This is a very satisfying way to evolve my business. The LOVE of MAKE is in every one of the garments with an ISABEL TOLEDO label.

Q: Do you have a favorite dress?

A: My favorite dress is yet to be created. I’ll let you know in the future.

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