KILL BILLS! by Joel Gibson

Author:Joel Gibson
Language: eng
Format: epub
Publisher: Simon & Schuster Australia
Published: 2019-09-30T16:00:00+00:00

True Story: Martin leaves his health fund after 30 years of staying loyal

One of the best things a One Big Switch member has ever sent us was a letter that Martin Doyle wrote to the CEO of his old health fund when he finally decided to switch after about 30 years. Here it is, reproduced with permission from Martin:

01.05.2015

Dear Sir,

I am writing to you today to express how sad I feel to be leaving.

I have been a loyal member since the early 1980s and in that time have held top cover over the years until very recently when I drew back my cover premium to Basic Hospital and Top Extras.

The final straw for me was your offering to your members for a free annual dental check, but only by an approved provider. I have had the same dentist for a number of years, so it is highly unlikely that I, and I’m certain many members, would change dentist for a free yearly check-up. Ask your partner to change hairdresser or barber for a free annual haircut and I’m sure you will get an appropriate response!

Loyalty is about recognising your members and it’s sometimes the small gestures that bind the threads together.

I have now been swayed by One Big Switch. I made a five-minute call yesterday, secured a new policy cover quote which more than equals my current policy cover and I will also be getting a generous cash bonus from making the switch!

A follow-up call today efficiently confirmed all details to switch and begin this relationship.

I am sorry to be parting ways, having invested so many years with you. However I now look forward to moving to a provider that was actually prepared to fight for my business and am looking forward to that new relationship.

Best regards,

Martin Doyle

PS: I hope this letter actually reaches your desk.

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