Judge This by Chip Kidd

Author:Chip Kidd
Language: eng
Format: epub
Publisher: Simon & Schuster/ TED

PROJECT:

GET A FINANCIAL LIFE BY BETH KOBLINER

ADVICE ABOUT PERSONAL MONEY MANAGEMENT

Beth Kobliner (a dear friend) is sort of the Suze Orman for people who want straightforward personal financial planning information without a lot flash and fanfare, and she asked me to do the cover for her book about money management for young people. An ATM receipt definitely seemed to be the answer. But what you’re seeing instead of your bank balance is what you should be doing with it.

This is called appropriating the visual vernacular, which means using a visual trope or conceit having to do with one kind of information and applying it to another. See also The Mind’s Eye and Brazzaville Beach.

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