Human Development and Capabilities by Boni Alejandra;Walker Melanie; & Melanie Walker

Author:Boni, Alejandra;Walker, Melanie; & Melanie Walker [Boni, Alejandra & Walker, Melanie]
Language: eng
Format: epub
Publisher: Taylor & Francis Group
Published: 2013-08-15T00:00:00+00:00

Corporate social responsibility and social responsibility of universities: commonalities and differences

The relationship between business and society and reflections on the contribution of business to society has a long history (Werther and Chandler 2006), but its present form took shape mainly in the twentieth century. According to one of the most commonly accepted and influential definitions of CSR from the EU’s 2001 Green Paper: ‘[CSR is] a concept whereby companies integrate social and environmental concerns in their business operations and in their interaction with their stakeholders on a voluntary basis’ (European Commission 2001: 4). In short, the aim is the advancement of economic growth, social cohesion and environmental protection. It is important to highlight the voluntary nature of this definition and its claim to supplement the legislation in force. These initiatives do not replace the legal regulations on environmental and social matters, but supplement them. In areas where there are no minimum conditions efforts must be directed at establishing them.

The EU has recently published a new communication entitled A Renewed EU Strategy 2011–14 for Corporate Social Responsibility, which offers a more comprehensive definition:

To fully meet their corporate social responsibility, enterprises should have in place a process to integrate social, environmental, ethical, human rights and consumer concerns into their business operations and core strategy in close collaboration with their Stakeholders, with the aim of: maximizing the creation of shared value for their owners/shareholders and for their other stakeholders and society at large; and identifying, preventing and mitigating their possible adverse impacts.

(European Commission 2011: 6)

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