From Bench to Boardroom by Clifford L. Spiro

Author:Clifford L. Spiro
Language: eng
Format: epub
Publisher: Springer International Publishing, Cham

Summary

It is important to have a culture in which there is a free flow of ideas. R&D leadership plays the most vital role in either encouraging, or destroying the natural creative energies that their scientists have.

To begin with, it is important to hire creative, energetic, and curious individuals, and to nurture their creativity though a series of diverse assignments; here the traditional career that seeks great depth in narrow fields often does a disservice to the organization, since most breakthrough ideas occur along the interfaces between disciplines, rather than at their deepest levels. Depth is necessary, but breadth is as well, and it is often ignored or discouraged. Physically transferring your best and brightest out of their current department and into another may seem counterintuitive, but they will actually bring new ideas and energy with them, and leave behind a much smaller hole than you might anticipate.

A research director can strongly influence the creative output of his/her organization through cultural change. Most dangerous is a culture where individuals and managers deign to demonstrate how smart they are by cutting other’s ideas to pieces before they have had a chance to percolate and germinate. By simply switching from the Devil’s Advocate mode of criticism to the Angel’s Advocate mode by responding to all new ideas with “I’ll tell you what I like about that idea,” the culture will quickly shift from being defensive to creative.

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