Developing and Sustaining Excellent Packaging Labelling and Artwork Capabilities: Delivering patient safety, increased return and enhancing reputation by Stephen McIndoe & Andrew Love

Author:Stephen McIndoe & Andrew Love [McIndoe, Stephen]
Language: eng
Format: epub
ISBN: 978-1-908746-31-3
Publisher: Ecademy Press
Published: 2012-03-15T00:00:00+00:00

Co-locating these roles and putting them under the same management helps to drive some level of common ways of working through the organisation. Indeed, if you look at the way the site-based artwork studios have usually evolved, these are exactly the roles that exist there, together with the management structure to support them.

Creating one or more artwork studios to serve the whole organisation can have a number of key benefits which have proved to be very powerful in some organisations:

With one or a small number of artwork studios driving the global artwork activity, it is much easier to create and maintain a truly single global process.

The need to develop far fewer relationships results in higher quality relationships being formed, which in turn results in the process working much more effectively.

Individuals in the consolidated operation can leverage their specific knowledge across many more artwork changes.

It is much easier and more efficient to provide all users with the training and support they need to carry out their activities correctly.

Furthermore, with a critical mass of key roles at the artwork studio, higher quality training and competence development becomes possible.

Awareness of the overall picture is improved, allowing improvements in things like brand consistency.

A larger artwork studio leads to benefits of scale in support services and management overhead.

Improvement and change activity is much easier to implement as there are fewer nodes to deal with. Furthermore, the few artwork studios that do exist can operate as powerful drivers of the implementation of change.

Gathering and reporting consistent status and performance information is much more achievable.

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