Artpreneur by Miriam Schulman

Author:Miriam Schulman
Language: eng
Format: epub
Publisher: Harpercollins Leadership
Published: 2022-12-07T00:00:00+00:00

MINDSET CHECK-IN

What’s coming up for you? Write down all your fears and doubts about raising your prices. Are you worried people will judge you? Not find your art “worth it”?

Label your thought distortions:

Mind reading = MR | Fortune-telling = FT

All-or-nothing thinking = AON

Notice which thoughts aren’t serving you.

WHAT ARTPRENEURS NEED TO BELIEVE

When you crowdsource your prices, you’re essentially copying other people’s limiting beliefs about pricing and money.

Art connoisseurs are luxury buyers who assume higher prices denote value.

When you use low prices as a distinguishing factor, you’re treating your art as a commodity.

At the heart of purchasing decisions, customers are worried about making a mistake.

People will pay more when a product makes them feel good and gives them pleasure.

Part of the appeal of high-priced items is the barrier to entry.

When you believe your customers are primarily motivated by price, you risk turning the purchasing experience into a transactional one, which could kill the sale.

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