The SaaS Sales Method for Customer Success & Account Managers: How to Grow Customers (Sales Blueprints Book 6) by unknow

Author:unknow
Language: eng
Format: epub
Publisher: Winning By Design
Published: 2018-03-16T00:00:00+00:00

For lower-revenue or less-strategic customers, you may only have the CSM interacting from the vendor side, but they should still attempt to develop redundancy in their contacts.

And of course, this redundant contact structure provides a logical place to start outreach should the key contact go dark.

Vendor (You)

Customer

CEO

CEO (S)VP

Board Member / Investor

VP Customer Success

Different (S)VP

Internal Champion

Business Sponsor

CSM

Internal Champion

Administrator/Power User

Business Sponsor

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