Starting-an-eBay-Business-for-Dummies by Unknown

Starting-an-eBay-Business-for-Dummies by Unknown

Author:Unknown
Language: zho
Format: mobi
Published: 0101-01-01T00:00:00+00:00


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180 Part III: Business is Business — Time to Get Serious eBay’s Selling Manager

eBay replaced the All Selling tab of your My

ߜ Maintain sales records: See individual

eBay page with Selling Manager, which dis-

sales records for every transaction, includ-

plays a summary of your current transactions.

ing a history of the transaction status.

Many sellers (even some PowerSellers) rely on

ߜ Print invoices and shipping labels: Print

Selling Manager to handle their eBay manage-

labels and invoices directly from sales

ment chores.

records.

From Selling Manager, you can

ߜ Download sales history: Export your sales

ߜ View listing status: You can see which

records to keep files on your computer.

sales activities you’ve completed and what

ߜ Keep track of NPB and FVF: File nonpaying

you still have to do.

bidder alerts and final value fee requests.

ߜ Send custom e-mail and post feedback: The fee to use Selling Manager is $4.99 a month.

Customize your e-mail templates and set up

(It’s free when you have a basic eBay store.)

stored feedback comments to help you run

They also offer a Pro version that incorporates

through the post-sales process quickly.

inventory management and more for $15.99 a

ߜ Relist in bulk: Relist multiple sold and month. Many sellers (myself included) love the unsold listings at once.

Pro version. The figure shows a Pro summary

page.

ߜ Auction reporting: Generates accounts receivable, item history, and post-sales reports from the Reports area. Marketworks has its own Traction System for sales and item tracking. The reporting feature offers customizable views of your sales data, item and auction data, accounts receivable, and sales tax by state!

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Chapter 9: Software Built for Online Auctions

181

ߜ Templates and listing: Marketworks uses their own trademarked Ballista template listing system. You can use their predefined color templates or use their macros with your own predefined HTML template, substituting the macros for stock areas in your template. By using their custom ad template option and well-thought-out macros, you can take your own HTML and make a Marketworks template.

ߜ Post-auction management: Sends out automated e-mail to your winners, linking them back to your own branded checkout page. If customers want to pay with PayPal or through your own Merchant Account, they have to link from there. Marketworks combines multiple wins for shipping and invoicing. You have the option to set six different feedback comments, which you choose at the time of posting.

Marketworks offers all their users a StoreFront with its own URL at no additional charge. If an item sells from your StoreFront, you pay the usual 2 percent commission. When you load items into inventory, you have the choice of immediately listing them in your StoreFront. All your items are seamlessly integrated. To get current information and sign up for a free trial, go to www.Marketworks.com.

Auction management software

Many sellers prefer to run their auction businesses from their own hard drives. I happen to like the option of being able to reference my old auctions on my backups. Luckily, some valuable auction software programs are available to perform all the same tasks you get from the online services.

To



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