Solving Problems with Design Thinking by unknow

Solving Problems with Design Thinking by unknow

Author:unknow
Language: eng
Format: epub
Tags: -
Publisher: Columbia University Press
Published: 2013-07-15T16:00:00+00:00


7

Social Networking at MeYou Health

THE BUSINESS PROBLEM

Helping large employers and insurers reduce employees’ health care costs by creating a business model based on the notion that social networks can improve well-being and help people help themselves

THE CONTEXT

MeYou Health, a subsidiary of Healthways, a global company offering comprehensive solutions to improve well-being and decrease health care costs

DESIGN’S CONTRIBUTION

Bringing qualitative approaches to a quantitative corporate environment



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