FCUK Your Way To Success by Deva Mukul

Author:Deva, Mukul [Deva, Mukul]
Language: eng
Format: epub
ISBN: 9789814484558
Publisher: Marshall Cavendish International Asia Pte Ltd
Published: 2013-05-14T18:30:00+00:00

“The most appropriate story that springs to mind is that of a coaching session during which I first noticed this process,” I began. “It all began with that particular coaching conversation and soon became so powerful that I ended up evolving the F.C.U.K. and writing a book about it.”

“You have written a book on how to F.C.U.K.?” Win appeared amused.

“Yep. It is titled F.C.U.K. Your Way to Success.”

“How appropriate!” Win’s smile turned Dennis the Menace-ish.

“How come you never mentioned it before?” I was a trifle touched by the hurt in Lou’s voice.

“No specific reason.” I felt the urge to soothe him, so added, “I thought you guys would check out my website … it is listed there, along with the other books I’ve written.”

“Website?” He gave that who-has-the-time look. “Come on Arjun, you should have given us signed copies.”

“Yeah, right,” I replied drily. “I’m a writer, bro. It’s against our religion to give away books for free.” I grinned to take the sting out of it. “First, my publisher would shoot me … or at the very least excommunicate me. Second, people seldom read books when they get them for free. In fact, that is true for most things. We generally value the things that we spend time, energy or money in acquiring. No?”

“Darn!” Om Prakash pointed at the screen. “I should be charging for this art.”

“Yeah. Remind me to call Sotheby’s,” Win said wryly.

The ensuing laughter reminded me that I needed to get back to my story. I did.

“Let me share how I chanced upon the F.C.U.K.-ing process. That day, Peter, one of my coachees, tabled this problem: My team is not as engaged or as motivated as it should be.” That got their attention. After all, they had been grappling with the same issue not too long ago.

“The problem itself was not unusual but during that coaching session I clearly saw the F.C.U.K. emerge. Perhaps I had been noticing an emerging pattern subconsciously … I’m not sure, but I do remember it was during this conversation that it became crystal clear to me. Then I started thinking about it and realized that I had been doing it for many years, even as a business leader. That it was what so many companies had been asking for when they contacted us for leadership development.”

I paused for a sip of water.

“Over the next few months, I went deep into the F.C.U.K.-ing subject, fine-tuned it, wrote a book about it and also developed the Breakthrough Leader and Breakthrough Thinker programmes. Both of these soon became our most sought-after programmes and have helped hundreds of people, at all levels, in all walks of life, to think with clarity, listen for potential, speak with intent and act with purpose.”

I could see my four-person audience was enthralled. This speech, and I have given it often enough, always left me considerably stirred, too. I could not resist a theatrical finale.

“It is a very simple, yet incredibly powerful process that will power you to success. It will revolutionize the way you lead and live your life.

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