A-Crash-Course-In-Cover-Letters-Adapting-An-Old-School-Tool-For-Your-Digital-Job-Search by Hyperink

Author:Hyperink
Language: eng
Format: epub
Publisher: Hyperink

A Social Media Job Search

Success Story

Still skeptical that social media can be a boon to your job search? I asked Twitter pal Jenn Pedde to share the story of how she landed not one, but two jobs based in large part on the strength of her social media presence and her ability to leverage social media as a platform, demonstrating her expertise in the area of community management. Here’s what she said:

“One thing I can say before I get started is that every connection you make can be a possible job lead. Your best friends will help you search, but it’s really the second and third degree connections that will actually find you the best opportunities. In this case, your Twitter network can be extremely invaluable and you should always continue to grow it and network. Facebook just really isn’t the ideal place to search.

My story begins in early 2007 when I decided to leave my job in NYC and spent nearly three years living and working abroad in Seoul, South Korea, teaching English, because I wanted to travel and pay off college debts. I decided to come home in December 2009 (home being Syracuse, NY) and try to figure out what to do professionally. I had used social media a bit in Korea for ways to promote cultural exchange groups I was involved in, and when I was interviewing with recruiters talked a bit about that experience. Well, one recruiter at an agency on Wall St. in NYC decided to take a chance on me and after only five weeks of searching in the worst economy possible, they hired me to help out their social recruiting. I did some consulting for them and as I was building on my skills, a friend RTed (retweeted) a job posting for a community manager in Syracuse. I applied, referenced the tweet, had an interview, and was hired.

I spent eight months working as a community manager and voraciously reading everything I could in order to do the job the best way possible since it was so new. I started working for the company in May 2010 and over the summer discussed the ins and outs of the job with a friend who was the new Community Manager for Syracuse University at the time. We decided to start a Twitter chat since they had been so instrumental in both of our networking pasts. We really thought that someone would come out and say, ‘Hey guys, there’s already one that exists, you should just join that one,’ but fortunately for us it never happened. I never would have reinvented the wheel. In September 2010, the first #CmgrChat took place with 88 people and 761 tweets in one hour on the topic of ‘Time Management as a Community Manager’ with very little promotion. After that, everything happened so fast. The chat is now over 20 months old and still going very strong with anywhere from 80-140 people attending each week.

One of the chat participants introduced me via email on that first day to the person who owned TheCommunityManager.

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