5 Minute Business - Growth Hacking Secrets Revealed by Middo Mark

Author:Middo, Mark [Middo, Mark]
Language: eng
Format: epub
Publisher: Publish Me
Published: 2013-11-10T05:00:00+00:00

Game changer alert # 9 – Google Keyword Planner

This is where the Google Keyword Planner comes into play. The Google Keyword Planner allows you to see how much certain keywords are getting searched in Google per month. Search for keywords related to your 5MB, and you will get a list of key phrases that get searched the most each month. The goal is to have a think about what sorts of things people may type into Google before they would buy your product or hire your services.

What you want to do is choose a keyword or key phrase that is closely connected to the niche you have chosen for your 5MB. Then make sure that it is getting searched a lot of times locally but has low competition. Local monthly searches are the number of monthly searches in your country and global is obviously in the whole world. After that you just add your locality to it and, bingo, you have your chosen key phrase that you are going to target.

For example, let’s say you are a personal trainer from South Melbourne and have decided to start your 5MB and run four-week fitness boot camps for young mums. If you jump on the Google Keyword Planner you can first type in ‘fitness boot camps’ to see what comes up. You may find that exact key phrase has 50,000 local searches but high competition. However, you may see that ‘daytime fitness boot camps’ gets 20,000 and has low competition.

Because you have done your research you know that young mums will be free during the day as their kids are at school, and you know this is perfect for you. Then you just add ‘South Melbourne’ to the end of ‘daytime fitness boot camps’, so ‘daytime fitness boot camps South Melbourne’ is now your initial key phrase to target. You will still get hits from all over, but by adding South Melbourne that will help you own the South Melbourne niche.

Game changer alert #10 – Yoast SEO Plugin

Once you have selected this key phrase, add that to the title of your homepage through WordPress SEO Yoast. Also add that keyword somewhere within the text of the homepage a couple of times, especially at the start of your text. WordPress SEO Yoast will guide you through this process.

Once your keywords are in place, you may want to supercharge your rankings by building backlinks to your website. Backlinks are when other good quality websites link to yours, which therefore builds the perceived authority with Google. Because Google sees that you have links back to your website, it then assumes you are a good website and ranks you higher in search. However, as a word of warning, there are many traps when it comes to backlinking as it is one of the most policed ranking factors by Google due to being one of the most easily manipulated. Therefore you must head to http://5minutebusiness.com/vault for updated details on how to successfully build quality backlinks to your website that will not get you in trouble with Google.

Download

Copyright Disclaimer:
This site does not store any files on its server. We only index and link to content provided by other sites. Please contact the content providers to delete copyright contents if any and email us, we'll remove relevant links or contents immediately.