3cfcc3a7-f0a9-46bb-b1f8-bbd638f6aa54 by Unknown

Author:Unknown
Language: eng
Format: epub
Published: 2022-07-20T13:06:23+00:00

Origin

Memory is believed to be divided into short-term and long-term storage as early as the 19th century. The classical model of memory, developed in the 1960s, assumed that memories move from short-term to long-term storage over time. This model is referred to as the ‘modal model’ and has been most famously detailed by Atkinson and Shiffrin in 1968.

U X T H E O R Y

Aesthetic-Usability

Effect

Users often perceive aesthetically pleasing design as design that’s more usable.

R E L A T E D | DOHERTY THRESHOLD

SELECTIVE ATTENTION

L A W S O F U X . C O M

© J O N Y A B L O N S K I , 2 0 2 2

Aesthetic-Usability Effect Aesthetics

An aesthetically pleasing design creates a positive response in people’s brains and leads them to believe the design actually works better than other, equally usable, (but less visually appealing) designs.

Tolerance

People are more tolerant of minor usability issues when the design of a product or service is aesthetically pleasing.

Usability problems

Visually pleasing design can mask usability problems and prevent issues from being discovered during usability testing.

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