Systems Engineering in Research and Industrial Practice by Unknown

Author:Unknown
Language: eng
Format: epub
ISBN: 9783030333126
Publisher: Springer International Publishing

Investigation of business model concepts;

Development of the framework;

Application of the developed framework by means of a case study.

In this context, the Business Model Canvas [51] is a well-defined concept that allows the company to easily describe and configure business models to create new strategic alternatives. The model consists of nine elements or business areas, shown in Fig. 8.6.

Fig. 8.6Canvas business model.

Adapted from [45]

A manufacturing enterprise that changes from the fabrication of products to offering PSS solutions and transforms its supplier base into an ecosystem of network partners will have to analyse and adapt the elements in all model parts to create a new and competitive BM.Value proposition, that is the definition of the offer proposed to customers (what the manufacturing company would offer to market). The product as output of the manufacturing process is replaced by a guarantee of the functionality, availability or outcome of the product usage [52];

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