Diversity in Coaching: Working with Gender, Culture, Race and Age by Jonathan Passmore
Author:Jonathan Passmore
Language: eng
Format: azw3, pdf
Publisher: Kogan Page
Published: 2013-05-03T04:00:00+00:00
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CASE STUDY Alexander
Alexander is a middle-aged middle manager in a Russian media company. He decided to hire a coach when he felt that his professional life had got stuck. He had applied for several promotions but had been unsuccessful, and was wondering what he should do next to help him move his career forward. He had attended some training over the past two years but few of the sessions he had attended had helped much. He was looking for a new tool to unlock his potential and shape his new targets. He wanted to explore new opportunities, and wanted some clarification about whether he should continue to work hard and serve his current company, or should take the advice of friends and leave. Alexander contracted for four sessions.
During the coaching session the issue of duty and loyalty came up several times. Did Alexander need to suffer more for his company, accepting secondments out of Moscow to other cities, before they would reward him? Did he fit in, even though he was not one of the group who dominated in the most powerful positions in the company? The session helped Alexander identify that his real passion was photography, and that while he could work in the wider media, he really liked design and managing the shoots. He decided to become a professional in this sphere, and left the company to set up his own photography business. Making this step, thinking through the barriers and hurdles he might face and making plans for how he might overcome them made good use of the coaching. While the new career went against many of the things that Alexander had been brought up to believe, it allowed him to move forward rather than feel trapped.
During the sessions he made a one-year detailed plan and defined checkpoints for the next five years. To support the move into the new business area, Alexander went back to obtain some further training. He combined this study with building the business during the first year, undertaking work as an event and wedding photo-artist at the weekends.
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