Business Technology
mobi |eng | 2012-02-16 | Author:Scott Goodson

* * * For some reason, it can be easier to figure out what you’re against than to figure out what you’re for—maybe because what you are pursuing is often ...
( Category: Marketing & Sales December 2,2017 )
mobi, pdf |eng | 2012-12-20 | Author:Chris Goward [Goward, Chris]

This new layout test includes several important changes that focus the content on the most relevant value-proposition statements. I’d recommend that the firm have a landing page like this for ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2013-04-09 | Author:Dan Zarrella [Zarrella, Dan]

Pages that used words such as optimization, consulting, and productivity tended to have far fewer likes than the average page in the data set. We know that most Facebook activity ...
( Category: Industries December 2,2017 )
mobi, azw |eng | 2015-10-12 | Author:Brian Solis

THE DISSOLVING DISTINCTION BETWEEN DIGITAL AND PHYSICAL UX is not only about digital experience design, but also about designing the tangible experiences customers are offered in the physical world. For ...
( Category: Processes & Infrastructure December 2,2017 )
mobi, pdf |eng | 2014-04-03 | Author:Brad Geddes

Figure 9.31 Enabling CPM bidding in the campaign settings This is a good option to use if your ads are often shown below the fold. When you use this option, ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2016-01-17 | Author:Perry Marshall & Talor Zamir

FIGURE 19–7. Add Sitelinks to Your Campaigns in the Ad Extensions Tab FIGURE 19–8. The Sitelink Menu Lets You Choose the Text and the Page Your Customer Lands on When ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2013-02-19 | Author:Stephen Monaco

Understanding Voice of Customers Provides Long-Term Value Maintaining ongoing dialogues with customers allows insight into what the company is accomplishing. Voice of Customer is not a snapshot from one certain ...
( Category: Processes & Infrastructure December 2,2017 )
mobi, epub |eng | 2016-01-11 | Author:Goodman Jonathan

Why Do People Comment? Read through the comments in a thread on any public network and you’ll notice a pattern: few care about adding to the conversation or providing helpful ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2014-09-14 | Author:Pam Didner [Didner, Pam]

We should give advance thought as to which are the primary channels where we should place that content. There is no way we can completely figure out which content should ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2010-11-16 | Author:Michelle Golden [Golden, Michelle]

Part III: HOW How to Set Up and Use the Tools CHAPTER 8 LinkedIn Of the various social networking tools, LinkedIn is a perfect entry point to social media because ...
( Category: Processes & Infrastructure December 2,2017 )
mobi, azw3 |eng | 2015-03-01 | Author:Ted Prodromou

Is your product or service mainstream or is it a niche product/service? How many members do you estimate your group will have? If your company has 2,000 current customers, you ...
( Category: Skills December 2,2017 )
mobi |eng | 2012-04-10 | Author:Kevin Daum & Bettina Hein & Matt Scott & Andreas Goeldi [Daum, Kevin]

The length of each shot The amount of time you need to realistically set up, shoot several takes, and break down the set Shooting usually takes longer (often, much longer) ...
( Category: Processes & Infrastructure December 2,2017 )
mobi |eng | 2010-01-07 | Author:Paul W. Farris & Neil T. Bendle & Phillip E. Pfeifer & David J. Reibstein [Farris, Paul W.]

Inventory Days: This metric also sheds light on the speed with which inventory moves through the sales process. To calculate it, marketers divide the 365 days of the year by ...
( Category: Marketing & Sales December 2,2017 )
mobi |eng | 2012-10-24 | Author:Chris Brogan & Julien Smith [Brogan, Chris]

4 Reach Okay, let’s be frank: The real reason most people picked up this book isn’t Trust, and it probably isn’t Contrast either. Those are important parts of the equation, ...
( Category: Skills December 2,2017 )
mobi |eng | 2012-08-14 | Author:Rob Mabry [Mabry, Rob]

Free Brand Monitoring Tool Google Alerts can be used to discover mentions of specific keyword phrases across the internet. You can use it to do a few different things.  ...
( Category: Processes & Infrastructure December 2,2017 )