Watertight Marketing by Bryony Thomas
Author:Bryony Thomas
Language: eng
Format: epub
ISBN: 9781908746344
Publisher: Anoma Press
In your workbook
• Visual identity checklist
• Tone of voice checklist
• Can you template it?
• Photography checklist
• Show some personality
If you’re able to answer the five questions laid out in this chapter then you will have something in place for each of the core marketing tasks for this stage. Here you’re looking to be friendly and be consistent. If you’re meeting these tasks, you’ll have stemmed the first three leaks that mean that the time, energy and money that you spend in filling your Bucket is not wasted.
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