This Can't Be It by Trish Batson

Author:Trish Batson [Batson, Trish]
Language: eng
Format: epub
ISBN: 9781735997513
Publisher: Trish Batson

This is what it looks like when you deliver the value in your skill-set versus just giving a list of duties. Don’t sell yourself short. Sell the dream!

Give Them What They Really Want

Now that you have an outline of what you’ve done, where you did it, and how well it was executed; the first rule of sales is to find out the customers’ need. In this case, the customer is the hiring manager. So before you can sell them the dream and give them what they want, you must know their need. Google it. Look up the specific job description for the company you are applying for, then modify your resume using their language. This simply means using the words they use to describe your skills. Doing this will make your resume pop and it’ll make it easier for the recruiters to find you in their search for the perfect candidate. You are matching what you have to offer with the person they are seeking. This technique works well when you are looking for a specific position at a particular company.

If you are applying to multiple positions you’ll need to look up a variety of job descriptions and focus solely on skills so that you can use the same resume to apply for all of the positions without having to modify each resume you send out. You can do that, but most of us barely have time to create one winning resume. Am I right?

Okay, so if they want someone with strong communication skills, look up descriptions that describe strong written and oral communication and use their wording. If they want someone who is an expert in conflict resolution, seek out a variety of job descriptions that describe those skills and make a powerful statement about how you can calm the situation and come to a quick resolution. See how we are focusing on skills and not duties? When you focus on duties, you are limiting what you have to offer. Duties describe what you did, while skills describe how you did it. Anyone can file a stack of papers, but what if you color-coded the papers by topic and put them in alphabetical order? You’ve just created a process that saves time and efficiency. Then you go on to say that you created a system that the entire organization now uses which makes the company more cohesive and structured. You’ve taken filing papers to an entirely different level by describing the how instead of the what. Now you are an expert at organization and streamlining processes. That’s super valuable and managers want to hire people like you because you have come up with a way to save time and money.

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