The Husband's Field Guide: Navigating Your Wife's Essential Oil Habit by Jenkins Andrew Edwin

Author:Jenkins, Andrew Edwin [Jenkins, Andrew Edwin]
Language: rus
Format: epub
Publisher: Overflow
Published: 2015-06-29T21:00:00+00:00

people in the Pyramid probably don’t know that they are in a scheme- they’re

genuinely trying to enroll people into this great thing that they’ve found!

Here’s the hitch, though. In a Pyramid, the goods or services are not necessarily

central to the entire operation- the enrollments are. The participants are paid

primarily for enrolling people, not primarily for moving the goods through the

distribution channels- even though there are lots of products sitting around.

As well, Pyramids always aggressively recruit new distributors- because that’s

how people “up the Pyramid” are getting paid. As such, they also offer “now or

never” scenarios. They promise to give new enrollees huge payoffs in the future

(usually sooner than later) in order to lure them in. Remember, the products are

not as important as getting people

to pay you to sign up.

Everyone can find a network

Here’s why you may feel a lot of

marketing / pyramid scheme /

pressure in a Pyramid situation: “In

multilevel marketing horror

a Ponzi scheme, the schemer acts

story if they want to.

as a ‘hub’ for the victims, interacting

with all of them directly. In a

pyramid scheme, those who recruit additional participants benefit directly.” In

176

other words, in the Ponzi scheme there is one single man at the top that is

usually benefitting. He wants to keep things on the “down low,” because the

more people that hear about the investment opportunity the more he runs a risk

of being exposed. In a Pyramid, people aren’t concerned about exposure- they

want hype, lots of it. They want people to think that everyone is enrolling so that

more people will enroll. They are paid from those enrollments.

When the “shine” dulls (or disappears) the schemes are usually revealed for

what they are- get rich quick opportunities. The products are usually of an

inferior quality. Remember, the Pyramid wasn't about the products anyway. It

175 http://en.wikipedia.org/wiki/Pyramid_scheme, accessed 03-25-2014.

176 http://en.wikipedia.org/wiki/Ponzi_scheme#Unraveling_of_a_Ponzi_scheme, accessed 03-25-2014.

Field Guide / page

151

04: HOW I GOT HERE

was about the “sign ups.” In time, everyone discovers that they were just putting

lipstick on a pig or polishing a poop. The hype dies and people move on.

Now, granted, a distributor in Young Living may pressure you. Or, they may

genuinely be excited about the oils and you may feel like they’re pressuring you-

even if that’s not their intent. At the end of the day, though, once you understand

the commission structure for Young Living, you’ll see that it’s clearly not a

Pyramid.177

When I was in Hawaii, I heard stories over and over of successful distributors

who had changed their upline or stayed dormant for years because someone

above them was pressuring them to perform. Someone above them created a

Pyramid culture, even though Young Living is not a pyramid. Think about that:

Someone above them could have benefited from their labor sooner had they just

“been chill” with the whole thing.178

Here’s the deal: a high pressure

… there are industry standards

situation is not good for anyone.

that govern how multilevel

It’s not fun and it makes you feel

marketing companies must

bad when things don’t work out in

operate. You can check these

the way you planned. Plus, you

against any opportunity you see

want to leave the door open for

and determine on your own if

those who say “No” to come back

the company is legit.

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