MDM for Customer Data by Kelvin K. A. Looi

Author:Kelvin K. A. Looi
Language: eng
Format: epub
Publisher: MC Press
Published: 2012-05-01T00:00:00+00:00

Spending some time deciding on how to phase in your MDM solution will reap valuable rewards; most long and involved “big-bang” approaches result in a “big bust.” Typically, to maximize success, plan for a first-phase implementation that takes no more than six months and can deliver some tangible values to the organization at that time. Subsequent phases can vary from five to nine months, depending on the problems being solved and what values will be achieved.

Many factors should be considered when it comes to determining the scope of the first phase. Some of the key factors are:

Which line of business (LOB) should we start with? Try to start with only one, if possible.

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