Easy Step by Step Guide to Giving Confident Presentations by Brian Lomas

Author:Brian Lomas [Lomas, Brian]
Language: eng
Format: epub
Tags: Business & Economics, General
ISBN: 9781848398887
Google: EgP0CQAAQBAJ
Publisher: Summersdale Publishers LTD - ROW
Published: 2002-10-01T21:16:15+00:00

Whet the appetite or give them a feast?

So should a presentation leave the audience wanting more? Or should you give them everything that they might dream of from this presentation?

Well, the answer is a bit of both. Give the audience everything they are looking for – and a bit extra. Yet leave them wanting more, if only time permitted.

In summary

• remember that the audience will not be listening to every word

• signposts during a presentation help an audience to keep track of where you are up to as well as enabling any that have ‘turned-off’ to re-join the presentation

• presentations should have a structure to facilitate understanding

• all structures should state what must be communicated in the beginning and the middle and the end

• the middle of the presentation should have a logical sequence of key points of roughly equal duration – but not too many to cause information overload

• five themes for the middle of a presentation are: progressive, narrative, analytical, persuasive and picture-painting

• close on a highly positive statement – having exceeded their expectations, but wanting yet more.

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