Case Interview Secrets: A Former McKinsey Interviewer Reveals How to Get Multiple Job Offers in Consulting by Cheng Victor

Author:Cheng, Victor [Cheng, Victor]
Language: eng
Format: epub, mobi, pdf, azw3
Published: 0101-01-01T00:00:00+00:00

By the time I've answered some relevant combination of the five questions I mentioned earlier (as well as any questions inspired by the answers to these questions), I have a good feel for market demand.

Product Analysis

In the product branch of the framework, you look to understand the product at a qualitative level. I use this portion of the framework for market entry or new product introduction cases, in which an understanding of the product itself is critical. If an understanding of the product isn't relevant to the core issue for the client, I skip this section.

Here are the types of questions I consider asking during product analysis:

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